by Robyn Millheim | Mar 2, 2021 | Content, Marketing
Research proves messages are more effective when repeated. This does not mean that you should send the exact ad to Facebook or Twitter every day. Change the photo, change the look, but get the same message to your customers over and over. “Repeat It, Believe It”...
by Robyn Millheim | Mar 30, 2016 | Content, Website Tips
Series 4, Article 54 HeadlineYour website needs to answer “What does this website offer?” within the first 3 seconds a visitor sees your site. Keep your headline simple and to the point.Sub-HeadlineYour sub-headline should be a brief and concise description of...
by Robyn Millheim | Mar 30, 2016 | Content
Visual appeal matters a lot. My best advice: don’t try to save money on design, ever. I’ve seen time and again how a website redesign overhaul resulted in significant conversion boosts.People form their opinion about your site in milliseconds. It takes about 50...
by Robyn Millheim | Mar 30, 2016 | Content, Social Media
So you slave over an article, carefully crafting each sentence, choosing just the right words and when done, you actually sit back and chuckle at your creativity. You hit “publish”, knowing your audience is just going to eat it up. Then you wait……and what...
by Robyn Millheim | Mar 30, 2016 | Content
Series 4, Article 49 So, we’ve all heard over and over again that CONTENT on your website or blog is the most important way to attract attention from the search engines. And having engaging, interesting, new content on a regular basis is imperative.Your...